SEM Expert Formula Includes Work to Rank Higher in Search Engines

I found this fascinating article today:

In SEO (search engine optimization) and SEM (search engine marketing) could there actually be a formula? It is possible to combine expert theories on the subject of search engine marketing and find a formula that works….for today that is? In search engine optimization, there are no secrets.  To rank higher in search engines and drive quality traffic to your site, you will spend some time marketing your online product. Search engine marketing formulas used by the SEO and SEM Experts work if you are willing to work.  It is that simple.  Work the following SEO SEM Expert Formula and you will get ranked with the search engines, drive quality business to your company and be able to manage your company’s reputation in the process.

Check it out.  You should read the whole article.

SEO SEM- What Every Business Owner Should Know

Ever feel like you are a little short on the uptake?  That the teenagers and twenty-somethings are speaking a foreign language?  If so, then you can identify with me.

After being a business owner for 10 years, I had no idea that search engine optimization even existed. I had been told by many clients that my marketing was wonderful.  Like everyone else in my industry, I had a professional looking website with pretty pictures, a few links to interesting things to do about town and a bio telling how amazing I am.  Little did I know how much I was missing by not taking full advantage of my website to and not allowing it to provide qualified leads… not just to take up room on my business card?  Since I didn’t even know it existed, can you imagine how shocked I was to see how quickly a website could be ranked in the first page of Google by a knowledgeable seo consultant!

 

That consultant was a woman that I have known for ten years.  We met intermittently at social functions, always chatted but really hadn’t gotten to know each other.  At one of these social functions, she started talking about her business- social marketing, search engine optimization and search engine marketing.  Quite honestly, my eyes started to glaze over.  I have never been a techie and have a low tolerance for things I don’t understand.  However, a little bit got through… maybe even a little skepticism.  I went home and looked up my website and found that I had an Alexa ranking (I did listen a little bit) of over 10,000,000.  I am no genius, but even I knew that wasn’t good.

 

After that embarrassing trip to the internet, I learned that there was hope for a stubborn, non technical business person like me.  I called Julie Ross, the internet marketing consultant I had ignored, and admitted that I might need to learn a little more about the process.  After all, we are officially in a recession and I needed a cost effective way to market my website and my business.

What I learned was astounding and (no I am not being melodramatic) life changing.  Fortunately for me, Julie had more business than she could handle alone so she asked me to help her during a slower time in my business. I welcomed the opportunity to learn from someone with a 20 year marketing history and a spectacular track record.  In fact, just Google the words Julie Ross Internet Marketing and you will see that she takes up the first few pages.

First lesson: SEO, SEM and Social Marketing are very time consuming when you are trying to achieve superior results.  

Second lesson:  The results are amazing!

Together, Julie and I were able to take five very competitive categories (where companies were paying up to $10/ click) and dominate the first two pages of Google within a month!

 

Who knew that was possible (other than the tech savvy teenagers and twenty-somethings- who I do have a lot of respect for… Maybe I am just jealous!) and who knew at our first meeting years ago that we would decide to build a company together that would combine our technical (and not so tech savvy) talents to help businesses achieve success and top rankings in the highly competitive world of search engine optimization?

 

Rostin Reagor Smith, Inc.’s  proven search engine optimization and search engine marketing formula uses marketing research, social marketing, article marketing, social bookmarking, video marketing, podcasts and other web 2.0 strategies to rapidly increase ranking and drive qualified buyers to your site.  That is quite a mouthful and some of it is a bit confusing, but the bottom line is that in a world concerned with the economic downturn, we all need to know how to utilize the web and make our websites drive business to us that will result in increased profits.

That is why the Rostin Reagor Smith tagline is: Get Found. Drive Business. Make Money.